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BEX has had the pleasure of a long time relationship with Innovative Tools and Technologies (ITT). Working together we have been strategically refining and building their brand.
This new campaign by BEX captures the tough and reliable features of the ITT product line. Design goals were achieved through the addition of a gritty texture which speaks to the industrial nature of the body shop environment, while showcasing the modular versatility and benefits of each product.
"I have to say these are the best ads I have seen for our product. You nailed the look we wanted, and to be honest I didn’t actually know what that look was." -Jason Hilger, Operations Manager ITT
"The new campaign has been out for 3 days and we got new customers / orders from them 3 days in a row!" -Jason Cox, General Manager ITT